What Content Should I Post Now?

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Businessowners have been asking this question as they adjust to the ‘new normal.’ COVID-19 has impacted every aspect of life on a global scale and now that we understand hand hygiene, social distancing and other precautionary measures; what content should your business be curating at this time?

Here is my top (3) tips and a bonus FREE webinar that you should check out next week:

  1. It is not business as usual and your strategy requires a shift. If you have pre-planned content, please opt to have it stopped immediately. Forge a new way forward that not only tastefully promotes your business but highlights how your expertise can assist your existing clients and potential clients.
  2. On my last webinar, I highlighted how businesses need to be extra cautious with what messages they are communicating. I have stuck with leading from a place of empathy and not appearing offensive or tone deaf.

3.Now more than ever you are asking how can I truly deliver valuable, relevant and consistent content to my ideal client on a budget? As budgets get leaner, as the virus impacts on the economy; I will suggest a focus on your owned media.

Want to find out more?

Join the conversation on Tuesday 14 April 2020 at 3:00PM (AST) via the free webinar “Creativity on a Budget. How to remain top of mind with content.”  You can #registernow via this link:

http://kingandassociatestt.com/sales-brand-webinars/

 

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