Businessowners have been asking this question as they adjust to the ‘new normal.’ COVID-19 has impacted every aspect of life on a global scale and now that we understand hand hygiene, social distancing and other precautionary measures; what content should your business be curating at this time?
Here is my top (3) tips and a bonus FREE webinar that you should check out next week:
- It is not business as usual and your strategy requires a shift. If you have pre-planned content, please opt to have it stopped immediately. Forge a new way forward that not only tastefully promotes your business but highlights how your expertise can assist your existing clients and potential clients.
- On my last webinar, I highlighted how businesses need to be extra cautious with what messages they are communicating. I have stuck with leading from a place of empathy and not appearing offensive or tone deaf.
3.Now more than ever you are asking how can I truly deliver valuable, relevant and consistent content to my ideal client on a budget? As budgets get leaner, as the virus impacts on the economy; I will suggest a focus on your owned media.
Want to find out more?
Join the conversation on Tuesday 14 April 2020 at 3:00PM (AST) via the free webinar “Creativity on a Budget. How to remain top of mind with content.” You can #registernow via this link: